The Shopify Plus platform continuously evolves, prioritizing security, speed, and global capabilities. While the existing Shopify checkout offers high conversion rates, large businesses require further Shopify checkout customization to reflect their unique brand identity and comply with regulations.
Previously, checkout.liquid served as the prime Shopify checkout customization tool, but its limitations included difficulty in testing and maintaining, incompatibility with Shop Pay, and complex upgrade requirements. Recognizing these drawbacks, Shopify developed Checkout Extensibility, a suite of app-based tools that are fast, secure, and future-proof.
Checkout Extensibility surpasses its predecessor in numerous ways:
Seamless integration with Shop Pay: Enhance conversions by up to 50% compared to guest checkout.
Instant access to new features: Benefit from the Shopify one-page checkout, bundled offerings, discount stacking, and more, across all buying surfaces.
Expanding app ecosystem: Discover a wide range of Shopify checkout customization options through the ever-growing app marketplace.
Regular API and UI component updates: Continuously enjoy new possibilities for Shopify checkout customization and personalization.
Leading Shopify Plus brands like Fashion Nova, Ruggable, and Monos have already adopted Checkout Extensibility and experienced significant benefits. Monos, for instance, streamlined their pixel tracking and implemented upsell offers, resulting in a faster and higher-converting checkout during peak seasons.
App developers are also enthusiastic about the platform, with over 400 extensibility-powered checkout apps launched, including popular solutions like Smile.io's loyalty program. This community appreciates the ease of development and the ability to create features that seamlessly integrate with the Shopify checkout.
Shopify Editions Winter ‘24 expands Checkout Extensibility further
Optimize your checkout experience throughout the entire purchasing process.
In ensuring a seamless checkout journey from start to finish, the Checkout Extensibility feature has now been extended to the Thank you and Order status pages, offering a cohesive experience for Shopify Plus merchants. Developers have the freedom to create tailored experiences using UI extensions and web pixels, while merchants can select from a range of pre-built apps to personalize these post-checkout pages.
Additionally, for brands with mobile apps, Shopify has introduced the Checkout Sheet Kit. Compatible with Android, Swift, and React Native, this kit enables effortless integration of fully customized, app-native, and easily maintainable checkout experiences into native mobile apps with minimal code.
14 new APIs and features
The company is introducing an expansion to Checkout Extensibility, unveiling 14 new APIs and updates to empower partners and developers in crafting distinct checkout experiences through apps.
With the latest branding API capabilities, developers gain the ability to significantly alter the checkout’s appearance by leveraging advanced color settings and schemes, customizations for headers and footers, as well as container styling within the main body and order summary sections.
The Cart and Checkout Validation Function API becomes accessible for both building public apps and custom apps. This enhancement enables developers to extend custom validation logic benefits through public apps, facilitating robust configuration UI with various use cases, such as establishing rules to restrict items for specific customers or making particular fields mandatory.
Moreover, the launch of privacy consent support allows apps to seamlessly collect consent directly within the checkout process, ensuring compliance with regulations across different markets.
Finally, new UI components like Map, ChoiceList, ToggleButtonGroup, Payment Icon, and Product Thumbnail are now at developers' disposal, further enhancing customization options.
Migrate to Checkout Extensibility Today
If you're still using checkout.liquid, it's time to embrace the future. Start planning your upgrade to Checkout Extensibility before the deadlines to enjoy a more powerful, secure, and future-proof Shopify checkout customization experience.
To customize your shopify checkout and post purchase pages to their full potential, try out SANOMADS Shopify checkout customization and post purchase customization apps, Dynamic Checkout Customizer and HypeUp.
Dynamic Checkout Customizer
Dynamic Checkout Customizer offers a comprehensive suite of features designed to optimize the checkout process. Merchants can maximize sales and average order value (AOV) through strategic upselling, cross-selling, and dynamic banner displays. The cornerstone of this app lies in its four customizable blocks: Instructional Banner, Image Banner, Featured Product Recommendations, and Buy-It-With option. These blocks provide the flexibility to tailor checkout experiences to specific brand identities and target audiences, resulting in a more engaging and intuitive journey for customers.
Furthermore, Dynamic Checkout Customizer goes beyond out-of-the-box functionalities. A dedicated support team is available to develop fully customized app features tailored to individual business needs, ensuring merchants can unlock the full potential of their Shopify store.
HypeUp
HypeUp further expands the opportunity for increased AOV and sales. This app leverages personalized post-purchase recommendations to entice customers and foster loyalty, driving repeat business without the need for additional customer acquisition costs. Merchants can utilize dynamic and static sources to enhance sales and AOV and leverage visual enhancements like Display Notifications to capture customer attention and drive conversions. Real-time analytics provide valuable insights for optimizing strategies and maximizing results.
By implementing both Dynamic Checkout Customizer and HypeUp, Shopify Plus merchants can unlock a powerful combination for streamlining the checkout process, enhancing their customer experience, and driving significant improvements in sales and average order value.
Conclusion
Shopify Plus merchants, prepare to reimagine the checkout experience! Checkout Extensibility isn't just an upgrade; it's a revolution in Shopify checkout customization, security, and future-proofing. Its seamless Shop Pay integration, booming app ecosystem, and constant updates empower businesses of all sizes to elevate their brands, boost conversions, and conquer the ever-evolving e-commerce landscape. Don't get left behind – migrate to Checkout Extensibility today and unlock the full potential of your Shopify Plus store!
Looking to get started with Checkout Extensibility? Book a FREE consultation with SANOMADS team of Shopify Experts and let us put you on the fast track to a streamlined and customized Shopify checkout.
